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"Bordeaux endlich anders" ("Bordeaux differently, at last")

The German magazine Gault & Millau (50 000 copies in paper format and 20 000 visitors online) presents 30 Bordeaux wines at affordable prices and advocating an environmental commitment (agroforestry in particular): “Increasingly eco-friendly, sustainable and innovative wines. Strategies that promise great pleasure! What makes Bordeaux really unique among all these winegrowing regions of top quality around the world: the greatest pleasure of wine for a small price.”

This article follows on from press activities carried out by the CIVB that aim to promote the Bordeaux winegrowing region’s commitment to bringing about creativity, innovations and transformations.